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Bend is an "inspired" fitfashion apparel brand focused on providing the highest quality products along with style.

The Mantra Bend, Don’t Break.
It is important for our customers to know the bend mantra, because when you wear our product you will not only be representing the brand, but also sharing this message. We chose the name bend because it ties in all aspects of our brand. First, bend is an action word (verb) that conveys the performance aspect of the brand. We bend our bodies in order be healthy and fit. Second, bend is inspired by the bamboo plant, which has qualities (flexible, strong, and resilient) that make it an ideal for our fabric. We also strive to incorporate these same qualities into our daily lives.

BE FLEXIBLE – Adapt to any circumstance.
BE STRONG – Have the power and confidence to succeed.
BE RESILIENT – Posses the ability to recover even under the most stressful conditions

It is important for us to share what bend is about as we work hard to bring you great products, great customer service and a meaningful brand.  We will strive to make our products affordable, while maintaining the highest quality design, comfort, and function.  
Our products are worn by all ages and all shapes and sizes. Whether you are working out or just running errands - you will be comfortable and stylish in our product and most of all feel good!

We also strive to give back as a business through several collections along with community events.  We are proud to be a small business that is able to give back to the world in some way.
We currently have one store location in Columbus, Ohio! Come say hello if you are nearby! We also offer fun events in our store such as yoga or Girls Night Out events. Check out the happenings on our events page at:

Lastly, we want to be your brand, so we want to hear from you . . . if you like our product, don’t like our product, have suggestions for us to make us better, had a wonderful experience while wearing our product, or just to say hello. Please join our newsletter, follow us on facebook, twitter, instagram, and pinterest or send us an e-mail to

Thank you for stopping by our store and sharing our vision of bend!!!

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